SOCIAL RESPONSIBILITY

The Elbrus Initiative

RidgeNC always puts special emphasis on activities and projects aimed at promoting a magnificent gift of nature, a gem of the North Caucasus and an incredible asset to Russia as a whole – mount Elbrus, 5642m.

The Elbrus Initiative is an independent non-profit organisation registered in the United Kingdom and dedicated to promoting mount Elbrus.

ElbrusFit

Are you ElbrusFit?

REACHING NEW HEIGHTS IN YOUR PHYSICAL AND MENTAL FITNESS.

ElbrusFit is an international fitness community. The project is designed to encourage people around the world to promote fitness, positivity and healthy lifestyle and to unite them under one umbrella, a new concept that we call – ElbrusFit.

ElbrusFit will be developed as a global brand, which will represent a new standard of measurement of your physical and emotional health and provide a feeling of belonging to an elite and super-fit Modern World’s Driving Force consisting of people from around the world who are courageous, determined, intelligent, physically fit, mentally strong and, therefore – destined for success.